Our Commitment

At Flunter, we have chosen a clear positioning:

→ Sales performance + strict compliance

Since our founding, we have been advised by the law firm Lamartine Conseil, one of the leading firms in France, particularly on matters of business law, data, and telecommunications.

Our goal is simple:

→ To enable our customers to use Flunter with complete legal peace of mind, with high standards of best practice.

  • personal data protection (GDPR)

  • commercial solicitation (French Consumer Code)

  • electronic communications (ARCEP regulations)


1. Flunter Is a Tool: Its Use Remains Governed by Law

Flunter is a technology solution for telephony and call optimization.

As such, it works exactly like:

  • a standard telephone

  • a CRM

  • or a cloud telephony solution (such as Aircall, Ringover, etc.)

Fundamental principle:

It is not the tool that is regulated, but the use made of it.

→ The applicable rules are therefore strictly the same, regardless of the tool used.

This applies to all legal frameworks:

  • GDPR (data)

  • French Consumer Code (commercial practices)

  • telecommunications regulations (use of numbers and calls)

This may also include rules specific to telephone solicitation, particularly in B2C (frequency, calling hours, consent), which apply regardless of the technology used.


2. B2B Prospecting: A Clear and Authorized Legal Framework

Telephone prospecting of professionals (B2B) is allowed in France: according to the CNIL, it can be based on legitimate interest, provided the person called is informed and can easily object to further calls.

It is based in particular on:

  • the principle of legitimate interest (GDPR)

  • the freedom to conduct business and to prospect between professionals

Conditions to Meet

  • target relevant professional contacts

  • disclose the caller's identity

  • honor any objection request

  • refrain from abusive solicitation

→ Flunter was designed to fit fully within this framework.

Targeting business contacts

In B2B prospecting, it is recommended to target contacts directly linked to a professional activity.

→ This includes:

  • business contact details (work email, switchboard, direct line)

  • and, in some cases, individual contact details when they are used in a professional context

Important:

A phone number associated with an individual may be used for B2B prospecting provided that:

  • the outreach relates to their professional activity

  • the message is relevant to their role

  • and the person is informed of their right to object

→ This approach relies on the concept of legitimate interest, as provided for by the GDPR.


3. B2C prospecting: a stricter framework, identical for all telephony tools

Telephone prospecting aimed at consumers (B2C) is more tightly regulated.

Key point:

The rules are exactly the same whether you call with:

  • Flunter

  • Aircall

  • A regular phone

Main obligations

  • prior consent (opt-in) from the consumer, mandatory since August 11, 2026 (except for exceptions provided by law)

  • respect for the right to object at any time

  • compliance with the rules of the French Consumer Code (Code de la consommation), particularly regarding cold calling

  • compliance with legal calling hours (Monday to Friday, 10am to 1pm and 2pm to 8pm, unless explicit consent is given)

Businesses must also:

  • regularly check their databases

  • exclude people who have not given their consent or who have objected to calls

  • comply with the rules governing call times and call frequency

  • clearly identify themselves and state the commercial nature of the call

In particular, commercial practices must never be:

  • aggressive

  • misleading

  • or excessive

→ Flunter in no way changes these obligations and does not allow them to be circumvented.

B2C rules since August 2026:

Since August 11, 2026 (French law no. 2025-594 of June 30, 2025, article L. 223-1 of the Consumer Code), telephone solicitation of consumers has been subject to a prior-consent (opt-in) principle, except for exceptions provided by law (notably in the case of an ongoing contractual relationship). The Bloctel do-not-call list ceased to exist on that date.

→ Businesses must be able to collect, track, and prove this consent.


4. What Flunter does and does not do

Flunter enables you to

  • optimize prospecting time (less idle time)

  • increase the number of conversations

  • structure and track interactions

Flunter does not enable you to

  • circumvent the GDPR

  • hide the caller's identity

  • automate calls without human oversight

  • circumvent the rules of the French Consumer Code

  • use numbers that do not comply with telecom regulations

→ Users remain in full control of their actions, just as with a regular phone or any other compliant tool.


5. GDPR compliance: principles we uphold

Flunter operates within the GDPR framework.

Core principles applied

Purpose limitation: strictly professional use (prospecting, business relationships)

Data minimization: only the data that is necessary is used

Transparency: traceability of interactions

Right to object: objections are honored immediately

Accountability: each user remains responsible for their data

→ Flunter acts as a technical processor, on behalf of its customers.


6. Features designed for compliance

We include (or will gradually roll out) features that support responsible use.

Objection management (opt-out)

  • one-click blacklisting ("Do not call again")

  • automatic exclusion from campaigns

  • optional CRM sync

Full traceability

  • call history

  • number of attempts

  • precise timestamps

  • interaction status

Anti-abuse limits (soft)

  • cap on the number of calls per contact

  • delays between attempts

  • alerts in case of heavy usage

→ Goal: help our customers adopt cleaner practices than the market average.


7. On the question of "parallel dialing"

Some Flunter features help teams be more productive (e.g., handling calls simultaneously).

In B2B

To date:

  • no regulation prohibits this type of operation (and none is planned)

  • similar solutions exist internationally and are available in Europe (including France)

  • the legal framework remains that of traditional prospecting

What matters legally:

→ respect for the recipient and for good practices, regardless of the technology or tool used.

In B2C

The framework is stricter.

→ To date, no regulation specifically prohibits this type of technology.

→ However, its use must be properly controlled.

In practice, this means:

  • limiting the number of attempts per contact

  • strictly complying with the applicable rules (e.g., objection, consent, calling hours, call frequency)

  • avoiding any repeated calls that could be perceived as intrusive or excessive

Inappropriate use could be deemed an aggressive or abusive commercial practice.

Important:

→ That said, this applies equally to any prospecting setup (a regular phone, a telephony solution such as Aircall, or Flunter).


8. Telecom regulations (ARCEP) and number usage

Beyond the GDPR and consumer law, the use of telephony is governed by electronic communications regulations.

These rules cover in particular:

  • the use of phone numbers

  • caller identification

  • the conditions under which calls are placed

Principles to follow

  • a ban on number spoofing

  • an obligation to display a valid, reachable number

  • compliance with the numbering plan

  • use of numbers in line with their type

  • compliance with obligations to identify the caller and the commercial purpose of the call

→ These obligations apply regardless of the tool used (so they are the same for Flunter, a regular phone, or any other tool).

Flunter's position

  • no technical circumvention of telecom rules

  • call transparency

  • full traceability

  • compliance with carrier best practices

→ Flunter does not allow circumvention of ARCEP obligations.


9. Our position: responsible performance

We believe it is possible to:

  • prospect more

  • generate more opportunities

  • while complying with a strict legal framework

→ Flunter does not seek to "get around" the rules.

→ Flunter aims to make prospecting more efficient, structured, and controlled.


10. Conclusion: use Flunter with complete peace of mind

→ From a legal standpoint, using Flunter is equivalent to using:

  • a phone

  • a CRM

  • or a standard telephony solution available on the market

With one major advantage:

→ more control, more traceability, more structure

In short:

  • Flunter is legal

  • B2B prospecting is permitted

  • The B2C framework is strict, but identical for all tools

  • GDPR, consumer, and telecom regulations apply uniformly

  • Usage remains your responsibility

  • Flunter helps you perform better… and stay more compliant

Want to go further?

Our team can help you:

  • define your best practices

  • structure your campaigns

  • secure your usage

→ Feel free to reach out: sales@flunter.com